Does the Yahoo indexer really care about bread crumbs

Does the content provide substantial value when compared to other pages in search results? There have been suggestions that some search engines may take into account the content of all the pages of a site when indexing individual pages (reducing the essence of the site to a couple of query …

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I urge you to think about link building

It's no exaggeration to say Google got blindsided by social. So, 3 to 5 years ago you could get a job, an entry level position in the SEO industry and it wasn't difficult. Every page of your website (if optimal) represents an opportunity to rank that page and dozens more …

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Make SERPs the main focus of your marketing tactics

70% of the links clicked on by web users are organic results. Search engine optimization has significantly changed in recent years much to the amiss of Google's guidelines RankBrain analyzes keywords against searches to let Google know what type of end results a web user is looking for. Google can …

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