The old-school keyword practice here was to build links with anchor text that included your target keywords, or at a minimum choose offsite articles with headlines that included the keyword in question. That's why I always check the publish dates on their few most recent posts before pitching them. There …
more ...Now that we've discussed the importance of starting with on-page optimization, it's time to focus on the next step of any effective search engine campaign-off-page optimization. Instead, focus on the quality of the inbound links. If it is deemed the intent is manipulative and low-quality with no value add, Google …
more ...Search engines, such as Google, evaluate the linking of a websites and usually use the contents of the link texts as a ranking criteria. Page composition dictates that proximity and distinction (the more unique one document is from another) by distinguishing your content, the better. So what value is a …
more ...Make Sure You Actually Have An Address In The Local Area - If you really want your search engine optimisation to have impact in your local area, you need to have a store or physical address there. It is fundamental that you have a consistent physical address for any area you …
more ...70% of the links clicked on by web users are organic results. Search engine optimization has significantly changed in recent years much to the amiss of Google's guidelines RankBrain analyzes keywords against searches to let Google know what type of end results a web user is looking for. Google can …
more ...If you focus on providing the best content possible for the search keywords you want to rank for, then you will rank. This means great content with articles which have a minimum of 500 words which provide answers relevant to the search query. Good content will also naturally improve search …
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